About

“Good Onya Champ!”

Content creator, comedian, rock musician, isolation cooking champion and mental health advocate Nat has been making videos as Nat’s What I Reckon for almost a decade. His hilarious social commentary has collected a fast-growing, dedicated audience of over 2 million along the way, and his videos have clocked up 100 million views across all platforms.

Finding entertainment everywhere from the weird to the pedestrian and with his love for taking the playful and thorough piss out of his surroundings, Nat has expounded on everything from trade shows and tattoo events to burnout festivals and exploring Area 51.

When COVID-19 crashed the party it somewhat derailed Nat’s trajectory – he was booked on a sold-out Australian tour to take his original brand of humour on the road for the first time in On Purpose, which had to be rescheduled. People panic-bought packet food and started hoarding toilet paper. The world went into lockdown. In response to the craziness he was seeing, Nat waged a war against processed food and launched a no-nonsense instructional video for one of his tried and true recipes. It struck a chord and sent views skyrocketing. This unlikely hero of lockdown got the internet cooking (and laughing) again.

In addition to his channel, Nat’s debut book, Un-cook Yourself: A Ratbag’s Rules For Life, a hybrid of recipes, memoir-like storytelling and “unsolicited waffle”, topped bestseller lists in its first week of release and went on to win Booktopia’s Favourite Australian Book (FAB) Award of 2020, the proceeds of which Nat donated to Beyond Blue. It was also nominated for Non-Fiction Book of the Year in the Australian Book Industry Awards (ABIAs). His second book Death to Jar Sauce was his first full cookbook, illustrated in comic book style, and again topped bestseller lists, took out the FAB Award for 2021 (Nat again donated the prize money and matched it from his own pocket) and was again nominated at the ABIAs. Nat’s third bestselling book, Life: What Nat To Do, was a step away from cooking, but tackled a subject dear to his heart – a comedic but piercing take on mental health and the tired cliches that often don’t really offer any genuine help. He was again nominated for the 2022 ABIAs and shortlised for the FAB Awards. He didn’t score the hattrick, but he still donated what would have been the winnings to Beyond Blue. 2023 has seen the release of his fourth book, Smash Hits Recipes, which is a triumphant return to cooking, fully-illustrated and bringing together the recipes from his first two books plus a slew of new dishes, knife skills, and kitchen tips and tricks.